Samsung vs Apple

SAMSUNG VS APPLE-BATTLE OF THE GIANTS Samsung and orchard apple tree are the 2 biggest smartphone companies with a combine marketplace place parcel of land of more than half(prenominal) the global smartphone market. individually year two the companies bring in un attempt innovations in their smartphones, which greatly increases their smartphone gross sales. just now in immediatelys market where in that respect is burn down throat arguing it is given that each company ordain try to exceed the different in every manageable manner.Hence I would bid to discuss the uncivilised battle barbarian between these smartphone gargantuans-Samsung and apple. orchard apple tree created a bang up in the smartphone market by presentation the iPhone, which had more features and was the just ab erupt advanced smartphone at that time. The company do a colossal profit and apple became a sept favorite. But with the rise up of competition and the proceeds of Asian giant Sam sung, Apples success was non to last forever.Samsung came up with the Samsung galax S smartphone with undistinguishable features as that of the iPhone and slowly nevertheless steadily the sales of Samsung smartphones rose. Over the geezerhood there fuddle been many an(prenominal) new versions of the Apple iPhone and the Samsung Galaxy smartphone series and to die each otherwise both these companies create been guilty of imitating the technologies use in their smartphones and defy besides filed for mingled lawsuits against each other.Samsung has been incriminate by Apple of violating unornamenteds and 1) Copying their painting arrangement parade pattern. 2) Accused of imitating the iconic iPhones image which in decreed terms is called as tradedress(e. g. smartphones resemble the iPhone 3g and iPhone 3gs in shape). One such mannikin of tradedress is that Apple on conducting a assess with BestBuy found out that there were many people who returned the Samsung phones because they view they were iPhones.This Apple accuses was Samsungs strategy for change magnitude their smartphone sales against the iPhone and also to tempt buyers into get Samsung phones which look identical to iPhone 3) Imitating features like two-bagger tap to surge, halt and squeeze to zoom and the rubber-band effect. On the other hand Samsung has impeach Apple of 1) victimization Samsungs 3G engineering science in their smartphones without a legal license from Samsung. (Apple uses this technology on millions of phones) 2) Use of e-mail in a camera furnish phone. ) Multitasking in the unsettled device. Hence by weighing the claims of both these companies, in my opinion, Samsung tried to ape the specific look and opinion of iPhone to increase its sales. However, this is not the only primer coat that translates directly to upset sales on apples part-from price to carriers. To summate up, the software patent claims made by both the companies seem pretty unservice able to me and I strongly feel there needs to be some liberal of protection for attested innovation. References www. businessweek. com www. ibtimes. com www. forbes. com